What Are the Benefits of Writing a ‘Love Letter’?

Here’s how a love letter can help you win as a homebuyer.

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We have very low inventory in our market, and demand from buyers remains high. One of the ways to be creative as a homebuyer is to use the love letter strategy. Here are a few different reasons why this kind of love letter can help you win as a buyer in a seller’s market:

1. It shows your excitement about the property. If you’re willing to invest time and energy into a heartfelt letter, you have genuine passion and excitement. The seller will know that you really have done your research on the home.

I’ve had clients get their offers accepted because of a good love letter.

2. It lets them know you are working for them. You’re going above and beyond to try and get this home, and it shows that you care about it. It also shows the seller’s agent you’re working hard for them, too.

 

3. It humanizes the situation. It’s not just numbers and figures anymore. A real human, emotional connection can be made with a love letter for a home. I’ve actually had customers whose offers were accepted because of something that was included in their love letter.

These are just a few of the reasons why I encourage my clients to write love letters in a market like this. If you have further questions for me about this topic or anything else related to real estate, don’t hesitate to reach out via phone or email. I look forward to hearing from you soon.